Natural hair causes hair industry to change

Happy New Year!!

Natural hair isn't just a trend, it's a part of African American culture and finally the hair industry understands that. According to www.beautyschoolsdirectory.com from 2010 to 2011, the number of women who admitted that they do not use any type of chemical relaxer on their hair increased by 10 percent. Over the past five years, relaxer kit sales have taken a 17 percent hit.

The culture of natural hair has forced markets to develop products that cater to this expanding market of naturalists. www.beautyschoolsdirectory.com compiled an informative article, which breaks down the hair industry and shows how the hair industry is changing to accommodate naturalists.

Back to Their Roots: The Growing Trend of Natural Hair in Black Women

0
inShare

Digg Digg

From pomades to weaves, the buzz surrounding African American ladies’ hair continues to grow. Celebrity hairstyles fuel the fashion debate about natural hair as more and more women begin to embrace their roots, swapping their chemicals for more natural products.

For black women, natural hair simply means that it has not been processed or chemically altered through the use of products designed to straighten, soften, or cause it to relax. Smooth, straight hair has been in vogue for years, but this trend is starting to reverse.

Products, wigs, and weaves make up a more than $1 billion industry revolving around African American hair. Fashion, politics, and personal preference are behind this push to go natural. READ MORE>>>>

Until next time,

Soy